The Urban Diner is reporting that Wild Turkey is looking to increase its presence in the BC liquor market. The Wild Turkey brand is owned currently by Gruppo Campari, a fact which will please buffalogal, who does like to mix the occasional Negroni. Currently Wild Turkey offerings on sale in BC are the flagship 80 proof bottling of Wild Turkey, and the higher end Rare Breed (a bourbonhours.com favorite). According to the blog posting, Wild Turkey will be offering Russel’s Reserve, a 10 year 90 proof bottling, to BC bourbon aficionados, however, I could not find it on the BC Liquor website.
Interestingly, and again, according to the article, Wild Turkey have tried to list their American Honey bourbon liqueur on BC Liquor store shelves and were turned down. Here’s hoping that changes in the future and we get a chance to try this product for the first time (not that I’m keen on sweetening bourbon – it’s sweet enough thank you).