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Category Archives: Bourbon Business
It’s the Only Way to Fly
This one is a bit obscure, but I found an unusual marketing practice buried in a business article about Southwest Airlines. Long known for its quirky marketing and “fun” image, the airline once put on a promotion that this website … Continue reading
Jack Daniels Doing Nicely, Thankyou
Brown-Forman Corp, sugar daddy to Jack Daniels and a bunch of other brands, has reported better than expected earnings in its most recent quarterly report. The company’s net income was $140.7 million ($.96/share), an increase from $107.9 million ($.73/ share) … Continue reading
Bourbon Barrel Tax Revolt
From the “why not ask for more” department, it seems the Kentucky bourbon industry is lobbying for changes to the state tax law to alleviate some of the pain of the taxation scheme they currently operate under. In an industry-penned … Continue reading
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Early Times Gets Back to Bourbon
The Early Times brand is getting back to its roots with a new bottling they are calling Early Times 354. The brand, owned by Brown-Forman, got out of the bourbon game back in 1983 when they became a Kentucky Whisky … Continue reading
Posted in Bourbon Business, Bourbons, News
Tagged Brown-Forman, Clint Eastwood, Early Times, Old Forester
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Scotch Broth Losing Steam, Corn on the Menu
Looks like bourbon is taking scotch out behind the barn and giving it a bit of a thrashing in the British Isles. Sales figures published recently show that bourbon sales increased by 25% between 2005-2009, while scotch sales declined by … Continue reading
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Morgan Stanley Hired on as Golf Caddy
Bloomberg is reporting that Fortune Brands has hired Morgan Stanley to run the auction of its golfing business, as it moves to divest itself of non-strategic assets and focus its attention to something that warms our hearts: making booze. The … Continue reading
Micro-distillers In the News
The Atlantic has published a bit of a provocative piece written by Clay Risen on the art of micro-distilling, a made-up word for people running off small batches of alcohol in limited production settings. We used to call these types … Continue reading
Brown Forman Goes Hard, Ditching Wine
Brown Forman Corp is selling its wine business according to reports. The Wall Street Journal reported on Monday that the company is intending to divest itself of its wine interest to focus on their hard assets like Jack Daniels. We … Continue reading
Brown-Forman Corp Beats Estimates, Raises Outlook
Brown-Forman Corp, parent to Jack Daniels and other spirits, released second quarter results on Thursday that topped analysts estimates. Strong international sales helped profit come in at $1.05 per share while analysts were expecting $1.00. The company also raised its … Continue reading
Fortune Brands To Sell Non-liquor Assets
Fortune Brands, parent company to iconic brands like Jim Beam bourbon, Titleist golf, and Moen faucets, has decided to divest all non-liquor assets in an attempt to unlock shareholder value and tighten its corporate focus. What will remain at the … Continue reading
Posted in Bourbon Business, News
Tagged Fortune Brands, Jim Beam, Knob Creek, Maker's Mark
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